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Event Details
The Center for Innovation and Entrepreneurship invites you to attend our
upcoming CIE Speaker Series featuring Guy Kawasaki on Monday, March 28, 2011.
Event
Information:
Monday, March 28, 2011
6:15-7:00 pm Check In/Registration & Complimentary Desserts
7:00-8:30 pm Program
Recital Hall
Parking available in the Parking Structure (permits required on campus until 8 pm)
About Our
Speaker:
Guy Kawasaki is the co-founder of Alltop.com, an
"online magazine rack" of popular topics on the web, and a founding partner at
Garage Technology Ventures. Previously, he was the chief evangelist of Apple.
Kawasaki is the author of ten books including Enchantment (available in
March 2011), Reality Check, The Art of the Start, Rules for Revolutionaries, How
to Drive Your Competition Crazy, Selling the Dream, and The Macintosh
Way. He holds a BA from Stanford University, an MBA from UCLA as well as
an honorary doctorate from Babson College.
We look forward to welcoming Guy to the SCU campus for his talk on The Art of
Enchantment. In this speech, Guy explains how to influence people's hearts,
minds and actions. His message is that the goal is not to get your own way but
to bring about voluntary, enduring and delightful change. The power of
enchantment enables you to maneuver through difficult decisions, break
entrenched habits, defy the wisdom of crowds and get colleagues to work for
long-term, mutually beneficial goals. Topics include how to achieve likability
and trustworthiness, how to overcome resistance, how to enchant people who work
for you and how to enchant your boss.
In compliance with the ADA/504 please direct your accommodation requests
to: Linda Jenkins via email at ljenkins@scu.edu at least 5 days prior to the event.
When & Where
Santa Clara University
Recital Hall, Music & Dance Building
500 El Camino Real
Santa Clara,
CA 95053
Monday, March 28, 2011 from 6:15 PM to 8:30 PM (PDT)
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